salesElement Blog

People are programmed to determine quickly if something is worth reading or not, especially in the Internet Age. Busy decision-makers don’t have the time to mull over a proposal, they need to quickly ascertain if your firm will be a good fit. The more visually appealing your proposal, the more likely someone will want to read […]

Is your company instantly recognizable? Do your customers know what to expect even without speaking with you? If you answered no to either of these questions, branding is how you can improve your position in the marketplace. Branding is necessary if you want people to remember you. A brand guideline is a tool you can […]

Let’s make something very clear: proposal activity does not equal sales activity. Just because you have a lot of RFPs and are sending out a lot of sales proposals doesn’t mean you’re closing all of those deals. In fact, if you’re sending out a multitude of proposals but not getting new business, there might be […]

When writing sales proposals, it can be difficult to get all of your ducks in a row. After all, there are a lot of aspects to proposal creation and execution. If you want to make this process easier, sales proposal software can help. Not only can it save you time, it can ensure your proposal […]

When it comes to sales negotiations, a lot of emotions can come into play. So how do you keep a clear head and articulate your business case well? Here are six sales negotiation strategies to make sure you stay at the head of the pack. 1. Boost Your Confidence You don’t want to come into […]

Is there a magic formula to win more accounts? We wish. Even though you can’t take a magic potion and instantly become an account-winning machine, there are a few best practices you can follow to greatly increase your chances of becoming just that. Here are six ways to win new accounts. 1. Find and fill […]

When a prospect says, “send me a proposal,” does that really mean they are ready to buy? Or is it a stall tactic, much like with a cold call when a prospect says, “send me some information”? You don’t want to waste your precious time writing a proposal if the prospect isn’t going to seriously […]

You’ve qualified your sales prospect, built rapport with your prospective client, and sent over your winning sales proposal. Now what? Following up with prospects is an important part of any sales process. Here are six sales proposal follow-up tips to keep your prospect happy and the sale moving forward. 1. Schedule the Follow Up Ahead […]

As a salesperson, it’s always important to remember that you’re selling to other humans: complex, messy, diverse humans. That’s why you need to put establishing a relationship and building rapport at the top of your to-do list with new prospects. Humanity People want to do business with people they like. Remember, emotions really drive our […]

It’s incredibly important to qualify sales prospects. After all, if you don’t spend time qualifying them, you’ll end up wasting your time later on in the sales process. Or worse, you may end up with a customer that’s a terrible fit, which can mean headaches for operations and support, and negative publicity if they complain […]